15 years. Real results. Minimal duct tape.
I’ve built demand generation engines from scratch, rebuilt broken ones, and migrated between platforms without losing continuity. Here’s the record.
What I’ve Built
I built the first North American demand generation engines for Beta Systems Software — HubSpot, ABM via Demandbase, and AI-assisted lead routing — in under 3 months.
I cut lead response time from 4+ hours to under 60 minutes using a ChatGPT-integrated routing system via HubSpot workflow.
I transformed a 100K unsegmented data base at Mirantis into targeted ICP audiences and launched their first lead nurture program.
I doubled email open rates at Mirantis by rebuilding segmentation and lifecycle strategy.
I reduced campaign launch time from 2 weeks to 4 days at Ciox Health.
Brandon at a Glance
Based in Houston, Texas — open to remote roles nationwide
Currently open to full-time opportunities in demand generation and marketing operations leadership
Core stack: HubSpot - Salesforce - Pardot - Demandbase - Clay - Instantly
Certifications: HubSpot Marketing Hub - Demandbase ABX
Education: Bachelor’s of Business Administration, University of Houston